PRESS INFORMATION – no embargo
Best Sustainability Communications Campaign
Buttonwood Marketing client ADAS won the 'Best Sustainability Communications Campaign' award at a glittering ceremony in Birmingham alongside the Sustainabilitylive! event at the NEC.
The award was the final presentation of the evening and in announcing the winner, the judges commented that they were particularly impressed with the ADAS communication tools, all of which were based on the theme: 'One Plant Borrowed from Future Generations' which, they felt, summarised sustainability extremely well.
Collecting the award on behalf of ADAS, Richard Laverick Director of Corporate Responsibility, said, "It is vitally important that sustainability messages enthuse and engage staff, so whilst all stakeholders were targeted by the communications plan, the staff were given the highest priority – without them the plan could not hope to succeed!
"This has been a team effort and I would like to take this opportunity to thank the many staff at ADAS that have contributed to the success of our Corporate Responsibility Plan. Communication has been a key factor in our success and I would like to also thank Buttonwood Marketing for their assistance in this regard."
Commenting on behalf of Buttonwood Marketing, Graham Meller who attended the ceremony, said: "I am absolutely delighted that our efforts have been recognised. It has been a great pleasure working with ADAS and I commend them for the rigour with which they approach sustainability, setting a shining example that I hope others will follow."
As an environmental consultancy, Richard says:"Everything we do is about making the future a better place, so it is logical for us to take a lead on sustainability. However, the achievement of this award is the not the final step on our sustainability journey – it is just the beginning!"